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Who We Are
The Honeybee Project is produced by a core of three dynamic producers: Debra Roberts, Heloise Jones and Tracey Schmidt. We are working in conjunction with educators, scientists, bee experts and beekeepers, film and multimedia makers, museum exhibition and display designers, and a host of other industry professionals.
The Producers
DEBRA ROBERTS is the Director of Heron Productions LLC, a multimedia company that specializes in compelling documentaries and children’s environmental education productions. Valued clients include: the Great Smoky Mountains National Park, Warren Wilson College’s ECO Team program, Mountain Area Quality Coalition (for clean air education), UNCA’s Environmental Quality Institute, and VIDA (a Latino awareness group in New Mexico). She was Director of the New Mexico Literacy Theater, a performing member of Coyote Gathers His People, producer of a series of CDs for women called Prasad for Women, and also founder of Little Pearls, a non-profit specializing in “tiny films that open hearts and minds”.
As both a beekeeper and producer, she aligns her great love and concern for the honeybee with her passion for creating children’s multi-media educational materials. In 2006, she founded The Honeybee Project. Through this and other productions, she is dedicated to a path of the arts in service to life.
HELOISE JONES brings over thirty years experience of managing people, projects and ideas to The Honeybee Project. She is a creative thinker with a social sensibility and an ascetic eye, specializing in the development of programs from conception through implementation.
Her professional credits include creating and managing advertising-marketing campaigns for multi-million dollar corporate customer accounts (Qualex Inc. - Durham, NC); implementing and managing integrated curriculum and collaborative visual arts projects, including the Literacy Through Art Outreach Program (Asheville Art Museum - Asheville, NC) serving 73 classrooms in 21 rural schools in 5 counties; creating and managing marketing, administrative, and educational systems in a small microbrewery (French Broad Brewing Co.- Asheville, NC), growing the business from 150 barrels/year to 1200 barrels/year.
TRACY SCHMIDTis a nationally acclaimed photographer with experience in multi-media installations and video documentaries. Examples of her work include The Awakening of Turtle Island: Portraits of Native Americans. This museum exhibit won the Regional Designation Award in the Humanities at the 1996 Olympics in Atlanta, Georgia and has gone on to tour over thirteen museums.
For years, Tracey has taught visual creativity to teachers and artists. In 2002, she was invited to teach at Julia Cameron's (author of The Artist’s Way) Creativity Camp in Taos, NM. She has worked on numerous video documentaries, including the PBS docu-drama Voices in the Wind, directed by Academy Award-nominated Gary Moss. Working with people and projects that celebrate the beauty of art, sacredness and nature are Tracey’s great passion.
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